Weekly Industry Brief: 9.23.2019

Happy Monday and officially Happy Fall!  Here is a roundup of industry news from the last week.  As always, sources are in the hyperlinked text after the headlines.

Brands + Retailers

  • Walmart is testing a fulfillment service for vendors to match Amazon.  Bloomberg
  • Amazon expands two-hour Whole Foods delivery to more cities.  Bloomberg
  • Walmart launches two new credit cards offering 5% back on digital purchases.  TechCrunch
  • Allbirds to Amazon: don’t seal our design, steal our sustainable practices  Fast Company
  • Gen Z shopping habits can fuel a brick-and-mortar resurgance.  CNBC
  • Macy’s will try free same-day delivery in select markets.  Business Insider 
  • Hollister to debut small-format store in NYC.  CNBC
  • Amazon pledges to meet Paris climate pact 10 years early.  Bloomberg
  • Best Buy to expand lease-to-buy program to more locations.  Star Tribune
  • HP is pay9ing $11M to protect forests.  Fast Company
  • A look at 50 years in Denim and Khahi at the Gap.  The New York Times 
  • Walmart to stop selling e-cigarettes.  CNBC
  • Why and what millennials and Gan Zers rent instead of buy.  AdWeek
  • More of the products you view on Amazon are coming from ads.  Recode 
  • Google says it’s cutting back on audio data collection on Google Home speakers.  Fortune
  • Big brands like P&G and Kimberly Clark try new products in feminine care.  The Wall Street Journal

Marketing + Social Media

  • Facebook experiments with AI-powered styling program.  Vogue
  • Facebook details three new interactive ad options.  AdWeek
  • Behind Pinterest’s bet on shopping.  AdAge
  • Pinterest’s lens can now recognize 2.5B home and fashion objects.  VentureBeat
  • Twitter wants to be a laboratory for marketers.  AdAge
  • YouTube stars rattled by verification changes.  BBC
  • Snapchat uses AR billboards in LA to back two of its Snap original shows.  AdWeek
  • ‘Play Pass’ is Google’s answer to Apple Arcade. Fast Company
  • Even Tinder is getting into original content with Swipe Night.  AdWeek
  • Facebook reviews millions of third party apps for data privacy.  Fortune
  • Louis Vuitton brings fashion to League of Legends.  AdWeek
  • Instagram’s algorithm favors more realistic content because that’s what people want.  Quartzy
  • Marketers are looking to casual gaming to target audiences.  AdWeek
  • Oracle wants to bring big data to GIFs.  AdWeek
  • Google rolls out massive shakeup to ad business. AdAge

Startup + Emerging Tech + Acquisitions

  • WeWork to delay IPO.  Gizmodo
  • Stripe launches Stripe Capital to make instant loan offers to customers on its platform.  TechCrunch
  • @ThingTesting gets VC-backing for Instagram DTC reviews.  TechCrunch
  • The Wing has $118M in funding and is just getting started.  Inc.
  • Behind AirBnB’s purchase of HotelTonight and push into hotels.  AdAge
  • Facebook buys startup building neural monitoring armband.  TechCrunch
  • How Peloton made sweat addictive enough to IPO.  TechCrunch



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