Weekly Industry Brief: 9.9.2019

Happy Monday! Here is your recap of industry news from the week.  Sources are in the hyperlinked text after the headline.

Brands + Retailers

  • Nordstrom lets you return online orders to Macy’s.  Bloomberg
  • As luxury brands exit 5th Avenue, activewear companies are swooping in with tech-focused stores.  Glossy
  • The luxury evolution of the museum gift shop.  Fashionista
  • With Aerie, Jenn Foyle has revolutionized the lingerie industry.  Fashionista
  • Amazon is testing a ‘new’ badge to help shoppers identify new products.  Fast Company
  • Starbucks is opening a pick-up-only store.  Fast Company
  • Walmart tests dentistry and mental care as it moves deeper into primary health.  CNBC
  • Target’s loyalty program is expanding nationwide in October with perks for all shoppers.  USA Today
  • Nintendo switches it up again with new fitness device.  Forbes

Marketing + Social Media

  • Facebook, Google targets of potential antitrust violations.  The Wall Street Journal
  • Google is fined $170M for violating children’s privacy on YouTube.  The New York Times
  • Facebook and Instagram are testing new shopping features.  AdWeek
  • To acquire customers more cheaply, DTC brands are partnering up.  Modern Retail
  • Facebook says it may remove Like counts, too.  TechCrunch
  • YouTube starts phasing out exact subscriber numbers.  Campaign Live
  • Google set to roll out first-price auctions.  AdWeek
  • The story of the Gila Disruptor II, the internet’s most divisive shoe.  Dazed
  • Brands, influencers join forces on TikTok.  eMarketer
  • How Amazon’s ad growth is threatening Google, Facebook, agencies and ad-tech.  Marketing Dive 
  • Coca-Cola’s Fanta shifting TV spend to digital, social.  Digiday
  • Popular YouTube toy reviewer who’s just a kid under scrutiny for ‘deceptive advertising.’ AdAge
  • Coffee, travel and skincare are among 12 industries millennials are boosting.  Fast Company
  • Underwear ads lose the macho: how marketing has embraced real men.  The New York Times
  • Spotify and Snapchat are rolling out an integration on iOS, Android.  AdWeek

Startup + Emerging Tech + Acquisitions

  • These startups are tackling the most frustrating women’s health issues.  Fast Company
  • WeChat launches product that allows consumers to pay with facial recognition.  Pandaily
  • General Motors to launch new in-vehicle services with Google.  Telecompaper
  • How much is WeWork worth? Maybe half as much as people previously thought.  Fast Company
  • Shopify buys warehouse automation tech developer 6 River Systems for $450M.  TechCrunch



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