Weekly Industry Brief: 6.10.2019

Happy Monday! Time for your weekly homework – a quick skim of industry news from the last week.  Sources are in the hyperlinked text after the headline.

Brands + Retailers

  • Retailer Revolve rides influencer wave to IPO, snags a $1.5B market cap.  Forbes
  • States prepare to launch investigations into tech giants.  The Wall Street Journal
  • A glimpse into the many subscription start-ups focusing on renting everything from clothes to furniture. The New York Times
  • Walmart will launch direct to fridge delivered in three cities.  AdAge
  • Barnes and Noble is sold to hedge fund.  The New York Times
  • Amazon reveals its latest delivery drone design.  Fortune
  • Low-income shoppers boost Target, Costco, others, report finds.  CNBC
  • Everlane says new tariffs will drive up apparel prices.  The New York Times 
  • PayPal announces new payments solution for online retailers.  RetailDive
  • Amazon’s new rewards card targets those with bad credit.  TechCrunch

Marketing + Social Media

  • How Amazon’s in-house brand business measures up against rivals.  AdAge
  • Instagram users can now add song lyrics to their stories.  Billboard
  • Facebook plans cryptocurrency debut.  TechCrunch
  • Sign in with Apple coming to iPhone apps.  CNet
  • American Eagle’s council of Gen Z teens helping shaping the future of the company.  Fast Company
  • Your Instagram feed is about to have more ads from influencers.  The New York Times 
  • Fortnite emerges as social media platform for Gen Z.  AdAge
  • DTC brands add $1.4B to TV marketplace.  AdAge
  • Pinterest, Instagram and the future of furniture retail.  Forbes
  • Levi’s creates shoppable Pride Lens with Snapchat.  AdWeek
  • Snapchat launches in-app stores for Snap influencers.  Digiday
  • How Yeti’s $300 coolers evolved into the hottest outdoor lifestyle accessory.  Fortune

Startup + Emerging Tech + Acquisitions

  • Salesforce is buying data visualization company Tableau for $15.7B in all-stock deal.  TechCrunch
  • Depop just raised $62M to triple its US users.  Business Insider 
  • Peloton files to go public.  The Verge
  • Can technology keep fake handbags out of the marketplace?  Fashionista
  • Amazon launches AI-powered ‘Shazam for clothes’ fashion search.  The Verge
  • Kering uses AI to keep up with growth.  AdAge


  • WeChat’s new social commerce feature.  Jing Daily
  • Amazon invetes $404M Indian operations. TechCrunch
  • Digital retailers want a piece of India’s cashless commerce.  Bloomberg 
  • Luxury brands book bigger sales in mainland China.  Bloomberg

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