Weekly Industry Brief: 4.29.2019

Happy Monday! Somehow it’s the last Monday of April. Here is a recap of industry news from the last week – as always, sources are in the hyperlinked text after the headline!

Brands + Retailers

  • Alphabet sees stock fall 7% after reporting slowing growth.  Fast Company 
  • Google drone delivery gets FAA approval.  Bloomberg
  • Walmart, Target shares tumble as Amazon announces one-day shipping for Prime members. CNBC
  • Packaging is killing the planet – these start-ups offer luxe, sustainable solutions.  Vogue
  • Small cosmetics brands make over the beauty market by targeting millennials.  The Wall Street Journal
  • Uber reveals a billion-dollar Q1 loss ahead of its IPO roadshow.  Fast Company
  • Lululemon is going to start making shoes.  CNBC
  • WeWork parent company The We Company files confidential paperwork for IPO.  Fast Company 
  • Amazon will spend $800M to bring free one-day shipping to Prime.  Fast Company
  • Amazon beats optimistic profit expectations for Q1.  TechCrunch
  • H&M will disclose supplier info to online shoppers.  MarketWatch
  • Big-box retailers set their sights on digital newsfronts.  AdAge
  • T-shirt recycling is here and it could transform fashion.  Fast Company
  • How Rent the Runway is capitalizing on the growth of luxury childrenswear.  Forbes
  • Marriott expands home-sharing to US as hotels react to AirBnB. AdAge
  • 60-year-old brand Barbie leads Mattel’s turnaround.  Forbes
  • CVS to add in-store SmileDirectClub shops.  USA Today
  • Sweetgreen is reversing its cashless policy.  Forbes
  • P&G veteran tapped as president of Ulta Beauty.  Biz Journals

Marketing + Social Media

  • Inside Amazon’s charm offensive to win over Madison Avenue budgets.  Business Insider
  • Shopify introduces new Snapchat ad capabilities to help merchants reach more customers.  AdWeek
  • Facebook says messaging and WhatsApp can save privacy.  USA Today
  • Amazon Alexa reviewers can access customers’ home addresses. AdAge
  • Amazon rolls out direct marketing for PillPack.  Retail Dive
  • The rise of live-streamer style.  The New York Times
  • P&G’s docs-style videos exclusive to Hulu.  AdAge
  • Snapchat goes after elite brands with exclusive ad platform.  AdAge
  • Teens are getting rich off of this social shopping app.  Business Insider
  • NFL picks stoppable Instagram posts for draft hat sales.  Mobile Marketer
  • Pew report: US Twitter users skew younger, Democratic.  TechCrunch

Startup + Emerging Tech + Acquisitions

  • Walmart rolls out AI-powered concept store.  Inc
  • Zillow launches AI-powered 3D home tours in the US and Canada. VentureBeat 
  • Packaging is killing the planet – these start-ups offer luxe, sustainable solutions.  Vogue
  • Slack files to go public.  TechCrunch



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