Weekly Industry Brief: 4.8.2019

Happy Monday! Here is a quick recap of industry news from the last week.  Sources are in the hyperlinked text after the headline.

Brands + Retailers

  • Goodwill wants to take new orders right out of Amazon’s hands.  Bloomberg
  • Viacom’s networks will power T-Mobile’s new mobile TV service in content deal.  AdWeek
  • Teens are spending $2,600 a year on food and clothes. Here’s where they like to shop.  CNBC
  • Where multi brand retailers beat brands.  L2 Inc
  • Lululemon set to debut selfceare product line.  RetailDive
  • Online shopping overtakes a major part of retail for the first time ever.  CNBC
  • Amazon wants you to use Alexa to track healthcare.  The Wall Street Journal
  • Netflix price hike nears by analysts say users are staying put.  AdAge
  • Hermes aims to win over a younger luxury shopper.  The Wall Street Journal
  • You can now rent children’s clothing from Rent the Runway.  Fast Company
  • Amazon adds delivery lockers for Coachella goers. MediaPost
  • Kay, Jared parent to close 150 stores and trim staff in turnaround. USA Today
  • CVS to offer same-day prescription delivery via Target-owned Shipt.  Star Tribune
  • Why Hot Topic is still cool with younger shoppers.  The New York Times
  • Ikea to test furniture rental in 30 countries.  Reuters
  • Target raising minimum wage to $13 an hour.  CNBC
  • Amazon is now focusing on exclusive brands.  Digiday
  • Madewell appoints its first-ever CEO, brand president.  Fortune
  • How Unilever is reinventing what corporate responsibility means in beauty and personal care.  Glossy

Marketing + Social Media

  • Snapchat’s reinventing itself to fight Instagram.  The Next Web
  • At Cosmopolitan Magazine, data is the new sex.  The New York Times
  • Influencers are flocking to a surprising new kind of social media.  Fast Company
  • ShopStyle rolls out new data features so influencers can understand the sales they’re driving.  AdWeek
  • Shiseido is increasing its influencer marketing spend by 50% in 2019.  Glossy
  • Beyonce collaboration is a big win for Adidas.  AdAge
  • Millions of Facebook records found on Amazon cloud servers.  AdAge
  • Pinterest surprises by setting its IPO price range at $15 to $17 per share.  Fast Company
  • Inside the collaboration between Ikea and Sonos.  Fast Company
  • Gen Z buying influenced by peer recommendations.  AdWeek
  • Spotify’s new ad metrics show what listeners do after they click . TechCrunch

Startup + Emerging Tech + Acquisitions

  • Amazon is making its own version of AirPods for Alexa. Fast Company
  • Google and Walmart team up for voice grocery orders.  Business Insider


  • Tmall to provide data-drive fashion forecasts.  Glossy
  • Traditional marketing no longer works in China. Here’s what does.  Jing Daily

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