Weekly Industry Brief: 2.19.2018

Happy Monday! Here is a recap of industry news from the last week.  Sources are in the hyperlinked text after the headline.

Brands and Retailers

  • Burberry teams up with FarFetch in online push.  Business of Fashion 
  • Nautica brand to be sold by VF after losing its 90’s cool.  Bloomberg
  • J.Crew has hired the Starbucks executive who transformed the coffee chain into a tech innovator.  Recode
  • H&M forecasts physical stores to return to growth next year.  Business of Fashion 
  • In cutting time to market, toy companies try on fast-fashion approach. The Wall Street Journal
  • Fossil shares surge 79% as wearable tech spurs sales.  Fortune
  • Campbell Soup organic sales fall as dispute with Walmart continues.  CNBC
  • Walmart rolls out new apparel brands for women, kids and plus sizes.  CNBC
  • Sam’s Club offering free shipping in challenge to Costco and Amazon.  Fortune
  • Shopify beats estimates but signs emerge of slowing growth.  Business of Fashion 
  • Pepsi is investing in its ecommerce business to avoid the retail apocalypse.  Business Insider 
  • Sears to post a rare profit but that’s only thanks to tax reform.  Fortune
  • Walmart goes to the cloud to close the gap with Amazon. Reuters

Marketing and Social Media

  • Snapchat opens a store – and takes aim at a trillion-dollar industry.  Fast Company
  • How Giphy is bringing GIF engagement to brands.  The New York Times 
  • Unilever threatens to pull ads from Facebook and Google if they don’t help clean up the internet.  Fortune
  • How Glamgldw became the skin-care brand with the most buzz on social media.  Digiday
  • The Stories format is coming to Google search results next.  The Verge
  • Snap will use data to lure digital stars back from Instagram.  Bloomberg
  • Vimeo launches tools for simultaneous uploading or live streaming to Facebook, YouTube, Twitch.  TechCrunch
  • Why Diesel opened a deceptive NYC pop-up store selling knockoffs of its own clothes.  AdWeek
  • Google Chrome debuts automatic blocking of annoying ads.  Ars Technica

Startup + Emerging Tech + Acquisitions

  • WeWork moves into retail with new partnership with J.Crew.  Glossy
  • Harry’s raises $112M to go behind shaving.  New York Times
  • Oreo hopes to see success in its own scavenger hunt AR game.  Digiday
  • Oliver Cabell disrupted the luxury bag market, and now it’s taking on sneakers.  Fast Company
  • Amazon-owned Twitch is expanding in Europe.  Digiday



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