Weekly Industry Brief: 11.20.2017

Happy Black Friday Week! And Happy Thanksgiving. Hope everyone has a very successful two weeks ahead.

Here is a recap of industry from the last week. Sources can be found in the hyperlinked text after the headline.

Brands and Retailers

  • American Eagle opened a store of the future complete with free laundry and an iPad in every dressing room. Business Insider
  • Forever 21 reports payment card security breach. Reuters
  • Reformation launches very cute, very planet-friendly baby clothes. Fashionista
  • Farfetch’s revenue up 74% to last year. Fashionista 
  • Google Express lets you shop at Costco without a membership. Fast Company
  • Abercrombie & Fitch revenue up in Q3; rebranding is catching on with consumers. Fashionista
  • Gain in U.S. retail sales last month signals steady demand. Bloomberg
  • Black Friday will be the biggest mobile shopping day ever in the U.S., claims forecast. TechCrunch
  • Amazon and Whole Foods unveil new price cuts for Prime members. The Verge
  • For the first time, Calvin Klein to sell new underwear exclusively on Amazon this holiday. L2
  • Wal-Mart joins retailers planning to try out Tesla truck. Bloomberg
  • As athleisure cools, denim heats up. The Business of Fashion
  • Uber agrees to buy tens of thousands of Volvo cars for its autonomous fleet. Fast Company
  • Why this Christmas is make-or-break for Macy’s. Fortune
  • Lululemon enters footwear market with branded sneaker line. SmartBrief

Marketing and Social Media

  • Dollar Shave Club CMO thinks online estate sales are the next big thing. Ad Age
  • The real reason the incredibly boring Ikea ads are so engaging. Forbes
  • Snapchat admits it made the wrong decision on its spectacles. Tech Radar
  • YouTube partners with Ticketmaster to promote tickets for live shows below artists’ videos. Venture Beat
    Seventeen Magazine launches ‘Here,’ a community by and for LGBTQ teens.  Fashionista
  • Jay-Z’s debut album turned into an Urban Outfitters capsule collection. Mashable
  • Pinterest adds custom QR-like codes for businesses, more shoppable pins. MarketingLand
  • Instagram now lets you post Stories from the mobile web. The Verge
  • Updated Adidas shopping app is personalized to what you like. PSFK
  • Facebook’s dynamic creative can generate up to 6,250 versions of an ad. MarketingLand

Startup and Emerging Tech

  • Williams-Sonoma acquires augmented reality 3D imaging startup. Total Retail
  • AirBnB acquires ad tech startup AdBasis. TechCrunch
  • The Real Real: High-end disruptor or gateway drug to luxury? Robin Report
  • Goop for men? This new site targets the $3.8B wellness industry. Fast Company
  • MAC installs augmented reality mirrors to boost conversion s and collect data. Glossy
  • Buzzfeed bets on the future of television. Fast Company
  • StitchFix up just 1% on first day of trading, after reducing size of IPO. TechCrunch
  • Outdoor sportswear finally gets the direct to consumer treatment. Fast Company
  • Apple pushes HomePod release to early 2018. TechCrunch


  • Ikea counts cost of Brexit as furniture import prices soar. Bloomberg
  • China faces waste hangover after Singles Day buying binge. The Business of Fashion
  • Postmates launches in first international city: Mexico City. TechCrunch
  • Alibaba bets $2.9B that it can take on Wal-Mart in China. Bloomberg
  • Amazon brings Echo and Alexa to Canada. TechCrunch
  • Retailing in the Middle East: How to recapture profitable growth. McKinsey
  • Tencent’s profit surges 69% thanks to its thriving games business. TechCrunch
  • Forrester predicts 80% of companies will fail to comply with HDPR in 2018. Martech
  • Alibaba and Alipay: A mobile future. Seeking Alpha



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