Weekly Industry Brief: 10.2.2017

Here is a recap of news in the retail and ecommerce industry from the last week.  Sources are in the hyperlinked text after the headline.

Brands and Retailers

  • Disney’s fix for retail slump: stream theme-park events in store. Bloomberg
  • Ford is taking on Tesla with new electric car group called Edison. Quartz
  • Wal-Mart will offer free same-day delivery in NYC. Bloomberg
  • Ikea acquires TaskRabbit. Recode
  • Jet.com will launch its own grocery line. Retail Dive
  • Forever 21 and Taco Bell team up for the next big thing in food fashion. AdAge
  • Timberland blazes a new trail in retail with two new retail concepts. Forbes
  • Starbucks closes online store to focus on in-person experience. The New York Times
  • Wal-Mart steps up efforts to reduce chemicals. Bloomberg
  • Macy’s is overhauling its rewards program to win back straying shoppers. Fortune
  • Nike de-emphasizes retailers in favor of digital sales. Bloomberg
  • Volkswagon to build electric versions of all 300 models by 2030. Bloomberg

Marketing and Social Media

  • Clinique is turning print ads into six-second videos. DigiDay
  • Twitter just doubled the character limit for tweets to 280. The Verge
  • Amazon’s Alexa pairs with Perry Ellis to help men dress. Retail Dive
  • Snapchat will put Jeff Koons’ art installations in augmented reality. The Verge
  • Facebook plans to add 1,000 moderators. Forbes
  • What Tiffany & Co. learned about mobile from watching its competitors. AdWeek
  • Brands are doing more experiential marketing. Here’s how they’re measuring whether it’s working. AdWeek
  • Google is overhauling its search engine to help paywalled new sites attract visitors. Fast Company

Startup and Emerging Tech

  • This $35 add-on will let Amazon Echos place phone calls. TechCrunch
  • A blogger’s social media idea sparks a retail revolution, and $1B in sales. CNBC
  • Shake Shack’s Danny Myer launches private equity fund. Fortune
  • Mastercard users can now browse and buy high-end home décor in virtual reality. Fortune

International

  • India’s apparel retailers build new brands for smaller markets. Financial Times
  • How Estee Lauder is making its global brand locally relevant in China. Jing Daily
  • This Middle Eastern e-Retailer is taking on Amazon. Fortune
  • France cracks down on photo-shopped bodies in Ads. AdAge
  • More luxury stores closed in China over the last year than in any other country. Jing Daily
  • Myntra to manage Espirit in India, curate 15 retail stores. Money Control
  • JD.com to help China’s offline retailers harness ecommerce to improve efficiency. South China Morning Post
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